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Digital Marketing

Organic Traffic Report: Visualise your SEO performance

Using Looker Studio, we show you how to build a basic Organic Traffic Report for your website using data from GA4 and Google Search Console.

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By Claire Shaw

May 17th, 24

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Digital Marketing

What SGE could mean for Affiliate Marketers

A comprehensive overview on how Google SGE may affect Affiliate Marketers, what measures you can take to prepare for the rollout, and what you can do right now.

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By Claire Shaw

May 15th, 24

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Digital Marketing

Why is a conversion funnel important to the success of an affiliate business?

Conversion Funnels are a common concept in marketing and sales, but affiliate publishers might not know how it can benefit their business and conversion.

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By

May 10th, 24

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Digital Marketing

New AI Models with Superhuman Cognition: Meta and OpenAI Pushing Boundaries

Meta and OpenAI prepare to launch AI models capable of advanced reasoning and planning, a key milestone for AI.

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Apr 12th, 24

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Digital Marketing

Google's Potential Acquisition of HubSpot: Anticipating Antitrust Scrutiny and Market Dynamics

Speculation persists regarding Google's rumoured interest in acquiring HubSpot, a major player in customer relationship management (CRM) software.

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Apr 11th, 24

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Digital Marketing

Is Incognito Mode Private? Google Settles Lawsuit to Delete Browsing History

Is Incognito Mode Private? Google will erase “billions” of data records and empower Incognito mode users to block third-party cookies.

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Apr 9th, 24

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Digital Marketing

EU Launches Investigations into Apple, Meta, and Alphabet

In a landmark move, the European Union has initiated investigations into Apple, Alphabet, and Meta for alleged unfair business practices.

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Apr 8th, 24

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Digital Marketing

The Importance of a Strong Digital Community for Affiliate Marketing Success

In affiliate marketing, a strong digital community plays a crucial role in achieving success, allowing businesses to increase their reach to a wider audience.

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Apr 5th, 24

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Digital Marketing

Google Plans to Charge For AI-powered Search in Favour of Possible New Business Model

Google is considering charging for new "premium" features powered by generative artificial intelligence, which would be the biggest-ever shake-up of its search business.

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Apr 5th, 24

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