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Content Marketing and Management

July 25th, 2024

Content marketing involves creating, publishing, and amplifying content to reach target audiences. Sounds easy, right? However, it takes a lot of planning and research to get it right. It's important to understand the needs of the target audience, create content that is relevant to them, and make sure it is distributed effectively. It's also important to measure the success of the content and adjust it accordingly.

This week on the podcast we welcome Floris van Zuthem to discuss with us how you should manage your content marketing strategy to achieve succeed. Furthermore, we discuss techniques to create meaningful connections with customers by optimising content and creating meaningful connections with them.

Don't forget to leave your questions and suggestions in the Q&A box right here on Spotify and follow us on our social media pages for more content like this:

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Do you want to hear the latest and most important news in digital, affiliate, content, and social media marketing? Listen to ClickedIn, the marketing news and roundup podcast, only here on Spotify! -

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