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By Luisa Garcia-Amaya

May 10th 2024

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Top 10 Makeup Affiliate Programs to Promote

May 10th 2024

Are you passionate about makeup and looking to monetise your love for beauty? The makeup industry has experienced significant advances in recent years, leading to increased profitability for those involved. With the multiple makeup affiliate programs available, you can capitalise on this thriving market and earn impressive commissions by promoting high-quality products.

We've compiled a list of the top 10 makeup affiliate programs that offer lucrative commissions and a wide range of products to promote. Whether you're a beauty blogger, influencer, or simply someone who wants to earn extra income, these programs are perfect for you. Get ready to dive into the exciting world of makeup affiliate marketing and start earning today!

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  1. Sephora

  2. Ulta Beauty

  3. MAC Cosmetics

  4. NARS Cosmetics

  5. E.L.F. Beauty

  6. Charlotte Tilbury

  7. Beauty Bay

  8. Revolution Beauty

  9. Amazon Beauty

  10. Stila Cosmetics

Top 10 Affiliate Programs in the Makeup Industry

Sephora

Sephora is one of the most popular stores available for makeup. They have one of the largest amounts of makeup products available, with over 13,000 products in stock from the best brands in the world. The site not only holds popular brand products but also develops its own products and collections.

The Sephora affiliate program offers a commission rate of up to 10% on all qualifying sales. As one of the leading beauty retailers, Sephora provides a wide range of products for makeup enthusiasts to promote, making it an attractive choice for affiliates looking to earn extra income in the makeup industry. They also offer up to 30 days of cookie duration, which is great for publishers to secure a sale.

Additionally, Sephora's strong brand reputation and customer loyalty can significantly contribute to the success of affiliate marketing efforts. You will receive plenty of marketing material to promote their products easily.

Commission: 5 to 10%

Cookie duration: up to 30 days

Networks available: Awin, Rakuten, Sovrn, Impact, Skimlinks

Ulta Beauty

Ulta Beauty is a popular US beauty retailer that holds around 500+ products that include makeup, haircare, skin products and nail products, both affordable and high-end brands. It is a close competitor to Sephora and they are extremely active on social media.

The Ulta Beauty affiliate program is another top choice for makeup enthusiasts looking to earn extra income. With a commission rate of up to 10% and a cookie duration of 30 days, affiliates have the opportunity to earn a generous commission on the sales you make. By joining the Ulta Beauty affiliate program, affiliates gain access to a wide variety of marketing materials to effectively promote their products.

Commission: up to 10%

Cookie duration: 30 days

Networks available: Skimlinks, sovrn

MAC Cosmetics

MAC Cosmetics is a makeup company, part of the Estée Lauder group. It is available in more than 120+ countries. The brand is extremely popular given its multiple collaborations with artists like Rihanna, and for producing high-quality products and being very innovative as well, making it the preferred brand of many.

The MAC Cosmetics affiliate program is a popular option for beauty influencers and makeup enthusiasts. With a range of high-quality and iconic products, affiliates have the opportunity to earn a generous commission on the sales they generate. The program offers a competitive commission rate of up to 10% and a cookie duration of 7 to 30 days that allows affiliates to maximise their earnings. By joining the MAC Cosmetics affiliate program, affiliates gain access to a wide range of marketing materials and support to effectively promote the brand and drive sales.

Commission: up to 10%

Cookie duration: 7 days (Rakuten,Flexoffers), 30 days (Awin)

Networks available: Skimlinks, sovrn, Rakuten Advertising, Awin, FlexOffers

NARS Cosmetics

NARS Cosmetics is a cosmetics brand founded in 1994. With its bold, high-quality products and artistic aesthetic, NARS is acclaimed worldwide.

As part of the NARS Cosmetics affiliate program, you have the opportunity to earn a generous commission on the sales you generate. With a competitive commission rate of up to 14% and a lengthy cookie duration of 30 days on some networks, affiliates can effectively promote NARS products and earn a substantial income. Additionally, joining the NARS Cosmetics affiliate program provides access to various networks, enabling affiliates to maximise their reach and potential earnings.

Commission: 5% to 14% per completed sale (depending on the network)

Cookie duration: up to 30 days

Networks available: Rakuten, Pepperjam, Skimlinks, Sovrn

E.L.F. Beauty

E.L.F. Cosmetics is a budget-friendly cosmetics brand that has gained popularity over the years. It is sustainable, vegan and clean, which your audience might like quite a bit.

As part of the E.L.F. Beauty affiliate program, you can take advantage of competitive commission rates ranging from 5% to 12%, depending on the network. With a cookie duration of 15 days, affiliates have ample time to earn commissions on referred sales. By joining the E.L.F. Beauty affiliate program, you gain access to networks such as Rakuten, Pepperjam, Skimlinks, and Sovrn, allowing you to expand your reach and potentially increase your earnings.

Commission: 12% base commission (Skimlinks), 5%- 7% (Rakuten), 0.07% per click (LinkConnector), 4.99% - 7% (Sovrn)

Cookie duration: 15 days (Rakuten)

Networks available: Skimlinks, Rakuten, LinkConnector, Sovrn

Charlotte Tilbury

Charlotte Tilbury's high-end makeup brand aims to empower women through beauty with its luxurious, high-performance products. There are more than 70 countries where the brand's products are sold, mostly at big retailers like Cult Beauty, Sephora, Bloomingdales, and ASOS. On all orders, customers get free shipping and returns and two free samples.

Charlotte Tilbury’s affiliate program is quite competitive; with attractive commission rates and cookie durations. Affiliates can earn a commission up to 15% depending on the network you choose to join with. Joining the Charlotte Tilbury affiliate program provides a great opportunity for affiliate marketers to promote high-quality beauty products and earn commissions on referred sales.

Commission: 12% - 15% (Skimlinks), 13.65% (Sovrn)

Cookie duration: Not listed

Networks available: Skimlinks, Sovrn

Beauty Bay

Beauty Bay is an online beauty retailer that holds a very large range of products (more than 10.000) such as skincare, makeup and hair care. They are most known for having brands that are hard to get from other countries, which makes popular products more accessible to a worldwide audience.

The Beauty Bay affiliate program holds commission rates ranging from 8% to 15% and cookie durations of up to 30 days, affiliates have the potential to earn attractive commissions on referred sales. By joining the Beauty Bay affiliate program, marketers can tap into a wide range of beauty products and reach a diverse audience, further enhancing their earning potential.

Commission: 2% - 10% (Awin), 2% - 15% (Skimlinks), 40.83% (Sovrn)

Cookie duration: 30 days

Networks available: Awin, Skimlinks, Sovrn

Revolution Beauty

You can add Revolution Beauty to your list if you promote clean, cruelty-free stores and products. Besides having a great selection of products, they're also PETA-certified and almost 100% vegan.

Revolution Beauty also offers a competitive affiliate program with generous commission rates and cookie durations. Affiliates can earn commissions up to 5% depending on the network they choose to join. With networks such as Awin, Skimlinks, and Sovrn, affiliates have the opportunity to promote a wide range of beauty products and maximise their earnings.

Commission: 2% to 5%

Cookie duration: 30 days

Networks available: Awin, CJ affiliates

Amazon Beauty

The Amazon Beauty affiliate program offers a diverse range of beauty products for marketers to promote and earn commissions on.

With competitive commission rates of up to 10%, affiliates have the opportunity to earn attractive commissions on referred sales. By joining the Amazon Beauty affiliate program, marketers can tap into the vast customer base and reputation of Amazon, further enhancing their earning potential in the beauty industry.

Commission: up to 10%

Cookie duration: 24 hours

Networks available: Amazon

Stila Cosmetics

Innovative beauty brand Stila Cosmetics specialises in highly pigmented, long-lasting makeup. Both makeup enthusiasts and professionals love Stila's Stay All Day® liquid lipstick and versatile colour palettes.

The Stila Cosmetics affiliate program offers a competitive commission rate of 6% for marketers who promote their beauty products. With a large 60-day cookie duration and the opportunity to join networks such as Awin and Commission Factory, affiliates can maximise their earning potential by tapping into Stila Cosmetics' wide range of beauty products and reaching a diverse audience.

Commission Rate: 6%

Cookie Duration: 60 days

Networks Available: CJ Affiliate, sovrn, FlexOffers

The Makeup Affiliate Industry

The makeup industry presents a lucrative opportunity for affiliate marketers to monetise their passion for beauty. By partnering with top makeup affiliate programs like Sephora, Ulta Beauty, MAC Cosmetics, and others, marketers can access a wide range of high-quality products and earn attractive commissions.

These programs offer competitive commission rates, generous cookie durations, and access to various marketing materials, making it easier for affiliates to promote products effectively and drive sales. Whether you're a beauty blogger, influencer, or someone looking to earn extra income, diving into the world of makeup affiliate marketing offers a promising pathway to success.

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