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Top 10 Green & Eco-friendly Affiliate Programs

April 8th 2024

Two-thirds of shoppers actively seek out eco-friendly retailers, according to CGT research.

While affiliate programs exist across all industries, there's a growing preference for products with a sustainable ethos, including ethically sourced items and zero waste stores. Partnering with eco-friendly affiliate programs means not only promoting brands that share your environmental values but also potentially earning a significant income. Surprisingly, over half of customers are willing to pay extra for sustainable products.

Did you know? 💡 The average affiliate marketer earns $59,060 a year, according to Glassdoor.

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Eartheasy

Eartheasy is known by shoppers for its dedication to eco-conscious brands and fostering a positive environmental influence. Its diverse product line spans from household and garden necessities to travel and outdoor gear.

Additionally, Eartheasy collaborates with TerraPass, a supporter of global clean energy initiatives and carbon reduction projects, planting a tree for every order made.

Eartheasy’s eco-friendly affiliate program is managed through AvantLink, boasting an extensive 90-day cookie duration and offering commissions ranging from 5% to 10% per sale for content-driven platforms. With an impressive average order value of $200, affiliates can anticipate earning between $10 and $20 per sale.

Commission rate: 5% - 10%

Cookie duration: 90 days

Networks available: AvantLink

Patagonia

Patagonia stands as a prominent outdoor retailer known for its extensive selection of outdoor apparel and equipment suited to a wide range of sports and activities, ranging from snowboarding to trail running.

Demonstrating a steadfast commitment to social and environmental causes, Patagonia actively supports over 1,300 initiatives dedicated to health and environmental welfare. These include notable organisations like the Center for Regenerative Agriculture, Food for Thought, and The Abundant Table. Patagonia also allocates 1% of its sales towards safeguarding the environment through its esteemed 1% for the Planet initiative.

Managed by the AvantLink network, Patagonia's affiliate program offers a generous 60-day cookie duration and commissions reaching up to 8% per sale. With a robust 5% conversion rate and an impressive average order value exceeding $185, the earning prospects are indeed substantial.

Commission rate: 8%

Cookie duration: 60 days

Networks available: AvantLink

EcoRoots

The beauty industry's waste issue is well-known, but EcoRoots aims to address it by offering a range of zero-waste alternatives for skincare, beauty, home, and cleaning products.

Every product in their online store is sourced ethically and shipped without plastic, using recyclable packaging. EcoRoots is committed to environmental causes as a member of 1% for the Planet, donating a portion of its sales to support these initiatives.

EcoRoots' eco-friendly affiliate program is managed through ShareASale and you can earn a flat commission of 12% persale, with a 45-day cookie window. According to ShareASale, the average order value is $44.09, with an EPC (earnings per click) of $10.57. However, the conversion rate is slightly lower at 1.39%.

To assist affiliates in closing sales, EcoRoots offers a variety of marketing materials, including banner ads and coupons.

Commission rate: 12%

Cookie duration: 45 days

Networks available: ShareASale

Live Without Plastic

Life Without Plastic is the ideal destination for eco-conscious shoppers eager to say goodbye to plastic for good. The demand in this niche is clear, with Ipsos reporting that 85% of customers express a desire for manufacturers and retailers to take responsibility for reducing, reusing, and recycling plastic packaging.

This retailer offers top-notch green products, offering easy and high-quality alternatives to unsustainable plastic goods. Their extensive product range includes plastic-free kits featuring items such as bamboo toothbrushes and reusable shopping bags.

You can find the Life Without Plastic affiliate program on the Affiliatly network, offering a 5% commission per sale and a 30-day cookie duration.

While a website isn't necessary to collaborate with Life Without Plastic, the program does not extend to coupon websites but welcomes partnerships with social media influencers.

To support affiliates in their promotional efforts, Life Without Plastic provides them with various marketing tools and materials.

Commission rate: 5%

Cookie duration: 30 days

Networks available: Affiliatly

Zero Waste Store

Zero Waste Store is another key player in tackling landfill concerns, offering a diverse range of products aimed at promoting environmentally sustainable lifestyles. Their inventory varies from haircare and personal hygiene to home and garden essentials. They prioritise eco-friendly practices, providing carbon-neutral shipping and plastic-free packaging.

Zero Waste Store also proudly participates in the 1% for the Planet initiative.

Affiliates can join Zero Waste Store's affiliate program with ShareASale, with a 30-day cookie duration and offering a standard commission of 10% on net sale. ShareASale's data reveals that Zero Waste Store boasts an average order value of nearly $45 and a 30-day EPC of $8.98, aligning closely with EcoRoots' statistics.

Commission rate: 10% + commission on net sales, excluding shipping, taxes and returns

Cookie duration: 30 days

Networks available: ShareASale

Blueland

Blueland offers eco-friendly cleaning solutions designed to reduce waste and environmental impact. Their products come in tablet or powder form, meant to be mixed with tap water or used directly, saving both money and space.

Joining Blueland’s affiliate program means contributing to their mission of environmental preservation and making sustainable alternatives widely accessible. Affiliates can earn a 5% commission rate on every sale, with a 30-day cookie window.

Commission rate: 5%

Cookie duration: 30 days

Networks available: Impact

Made Trade

Made Trade stands as the largest online marketplace dedicated to ethically crafted and sustainably sourced products, boasting a vast selection of over 10,000 items. Their offerings go from apparel to shoes, jewellery to accessories, and bedding to home goods and furniture.

As a woman-owned and family-run enterprise, Made Trade is proud to hold Climate Neutral Certification, emphasising its commitment to environmental responsibility.

Affiliates partnering with Made Trade can benefit from commission rates starting at 5%, with potential to increase up to 10% for monthly sales exceeding $25,000. The affiliate program features a 30-day cookie window.

With an impressive average order value of $215 and a three-month EPC of $8.94, Made Trade presents promising opportunities for affiliates seeking sustainable partnerships.

Commission rate: up to 10%

Cookie duration: 30 days

Networks available: CJ Affiliate

EarthHero

EarthHero offers a comprehensive selection of sustainable goods, facilitating the search for eco-friendly products from over 280 ethical businesses. Their diverse range includes everything from cosmetics and clothing to kitchenware and pet supplies.

Aligned with their commitment to environmental sustainability, EarthHero donates 1% of purchases to global organisations through the 1% for the Planet program.

Affiliates can access EarthHero's eco-friendly affiliate program on the Awin network, featuring a 30-day cookie duration and commission rates ranging from 3% to 8%.

EarthHero actively collaborates with affiliate partners on tailored sponsored content campaigns, spanning from TikTok videos to email newsletters.

Commission rate: 3% - 8%

Cookie duration: 30 days

Networks available: Awin

Thrive Market

Thrive Market is an online platform dedicated to food purchasing, aiming to enhance the accessibility and affordability of healthy living for all. Their platform features a carefully curated selection of natural, organic, and sustainably produced products at competitive rates.

To meet diverse dietary preferences, Thrive Market offers organic, non-GMO, and CBD-based items. With over 1.2 million members, customers enjoy 30% savings per order and receive complimentary carbon-neutral shipping on purchases exceeding $49.

Affiliates can join Thrive Market's affiliate program through CJ Affiliate. The program offers $5 commissions for one-month memberships and $30 for 12-month memberships. According to CJ Affiliate, the website boasts a three-month EPC of $28.65.

While the standard cookie duration for the program is 14 days, influencers and content partners have the option of an extended window. Thrive Market also offers bonus commission opportunities for its affiliates.

Commission rate: $5 - $30 per membership sale

Cookie duration: 14 days

Networks available: CJ Affiliate

Avocado Green Mattress

Avocado Green Mattress offers organic mattresses and premium bedding crafted from certified organic, eco-friendly materials. Their offerings feature 100% natural latex sourced sustainably from tree-taped origins.

Affiliates can participate in Avocado's affiliate program via the Impact network, which provides a generous 60-day cookie duration and offers a fixed 5% commission on sales.

Avocado Green Mattress equips affiliates with marketing materials and resources essential for promoting their products.

Commission rate: 5% per sale

Cookie duration: 60 days

Networks available: Impact

The Sustainable, Eco-Friendly Industry

Environmental affiliate marketing is experiencing significant growth, combining online revenue potential with a commitment to sustainability and social responsibility.

To take advantage of the growing trend of environmental affiliate marketing and promote products and services that support sustainability, you can employ several key strategies.

Firstly, create high-quality educational content that highlights the importance of sustainable living and includes affiliate links to simplify the purchasing process for your viewers.

Collaborate with similar companies and influencers to broaden your audience reach through activities such as guest blog posts and social media giveaways.

Leverage social media platforms with relevant hashtags, affiliate links, and potentially ads to promote sustainability.

Implement email marketing to further enhance your promotion efforts by regularly sharing recommended products with website visitors and subscribers.

Additionally, offering exclusive discounts and engaging promotions can encourage audience participation and drive sales.

Overall, by employing these strategies, you can effectively promote eco-friendly products and services while contributing to positive environmental impact.

In summary, leveraging eco-friendly affiliate programs can turn your passion for sustainability into a profitable business venture. However, it's essential to carefully review program terms and disclose your affiliate relationships transparently to your audience.

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By Maria Michelini

April 8th 2024

Affiliate Marketing

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